In 2023, the ONU issued a warning about the risks of unrestrained carbon emissions, which could put life and natural resources at risk by 2050. We found that 9 out of 10 Brazilians are aware of the seriousness of environmental impacts, according to a survey unprecedented project carried out by PwC Brasil.

To draw the attention of architects and civil engineers, who have the power to mitigate environmental impacts, we created an exhibition on Climate Responsibility at the main architecture and urban planning event in Latin America: CasaCor SP. In this exhibition, we display items essential to human life as if they were already extinct and had become part of a museum collection.

Project: Design/PR/Social/Advertising
Role: ACD/Copywriter
Agency: AKM